Robert
Tapehead
Not really. What we lose in artisan tree carpaccio editions, we more than gain on tablet and PDF sales. I don't think we'll follow Tone Audio and go fully e-edition any time soon, because there's still a perceived gravitas extended to the printed word that doesn't have the same resonance in the online space, especially when it comes to international readers.
If and when the day comes when we turn the presses off, it'll be mixed emotions. It'll be a shame the magazine loses its paper edges, but we won't miss the print bill and the mandatory in-store promotional costs.
It must surely be a natural process and not something to be forced or gambled with.
Hi-Fi is currently a middle age to old mans game and many such folk are used to printed pages. But they're dying off, and younger enthusiasts don't have the same expectation or emotional connection to the printed magazine.
Sorry to be morbid but a decade from now we'll have lost a fair few at the older end. The younger enthusiasts, even if small in number will be fully attuned to the world of digital media.
I think we're slap bang in the middle of a major transitional period at the moment, both in terms of products and how we wish to read about them.