It will work, just watch out if you have amps that are not unconditionally stable (Naim, Exposure, NVA, etc) these need 4m of cable minimum each channel to make a Thiele network and ensure stability.
Amplifiers of superior design put the Thiele Network inside the case at a cost of about 20p per channel, the amp is then unconditionally stable and you can use anything you like as speaker cable.
I did hear tell of someone using cheap cable, he hooked up 1m one side, 6m the other, the 6m side sounded poor because of a long run of bell wire. Shortened off, it was fine.