I have no particular love for JL, since years ago they failed to honour the cheapest price pledge. It was only a few quid on washing up bowl and similar stuff. I checked the price at Woolworths (it was a while ago!), then went back to JL with Woolies prices. They went to check, came back and said "their kitchen department is closed for re-furb, and they have none of any of these in stock". I went back to Woolies, bought it all, then went back to JL and showed what I bought, and the receipt. "Thanks for bringing this to our attention" said the same woman who told me nothing was in stock. Strangely, a few weeks earlier, they knocked £50 off a telly without query!
They are just another shop now, and I still use them when convenient for my needs, but I don't rate them above any other shop really.
But having said that, I have just ordered a new phone from them, mainly as they have it in stock for collection tomorrow, and my 3 year old Motorola started playing up today.