Bruce Springsteen, Barack Obama, ATC SCM25A speakers.
- Thread starter AndyU
- Start date
TheDecameron
Unicorns fart glitter.
Enough of these filthy capitalists.
Avid Acutus lurking behind the bread basket.
Avid Acutus lurking behind the bread basket.
but more likely to stop the chairs moving, esp when you sit down 
Yes, I’ve seen the movie. They had the speakers on top of the desk. The film was good - it is also on Apple TV + which I happen to have a free sub to. Typical ATC, couldn’t get a better promo opportunity, but they keep quiet.
djftw
Heterodox Member
And a Naim CD Player if I recall correctly from the HiFi press at the time!Enough of these filthy capitalists.
Avid Acutus lurking behind the bread basket.
gingermrkettle
Deep vein trombonist
Another good reason for tourism to Salisbury.
But they do tie the room together do they not?
TheDecameron
Unicorns fart glitter.
Yes, it gave tinnitus to the CIA employees trying to get down transcripts from the listening devices in the walls. They could only stand 45min at a time.
Also I’ve just remembered that there’s a good Taylor Swift movie on Apple TV too where you can see her songwriting and recording with ATCs. Her music might not be your cup of tea, it’s not mine for sure, but watching her work creatively is fascinating.
I watched a vid of her playing acoustic guitar and singing to a small audience and have to say, she was very good. Still don't want any of her records though.
John Phillips
pfm Member
It's a really interesting photograph. However I wonder, from having seen videos of the ATC premises, what their maximum production rate might be and whether they could cope with increased demand from better promotion.
AIUI some time ago they stopped providing their mid-range dome to others (PMC, K&H, possibly others). It was said, IIRC, that they could barely keep production rates high enough to satisfy demand for it in their own products, let alone others. From some that might seem like an excuse but in this case it looks quite believable.
Working at full capacity is not a bad position to be in. Just because there is more demand, doesn't mean you obliged to meet it. When I bought my Planar 3 years ago there was a six-months waiting list. Expanding is risky as if you get bigger, so do your overheads and if there is a downturn you can end up in trouble. Lot of companies go bust that way.
They seem to be very strong with pro studio installs of the highest calibre. Sterling Sound for example have just re-equipped their studios with ATC speakers in Northward designed rooms:
https://www.gearslutz.com/board/studio-building-acoustics/1265328-new-sterling-sound-mastering.html
and it must have been quite nice to get the order for this Dolby Atmos studio in Nashville .. six flyable SCM100ASL Pros, six stand-mounted versions, a single center SCM300ASL Pro, and six subwoofers to go alongside the already existing pair of SCM300ASLs
http://atcloudspeakers.co.uk/2019/1...-music-with-15-atc-monitors-6-atc-subwoofers/
There's no other company I can think of selling active loudspeakers who make their own drive units with such a strong presence professionally and domestically.
John Phillips
pfm Member
Absolutely. I have seen criticism about ATC not expanding into newer technologies but I haven't seen any justification from the critics about why they should.
And very good reason why they shouldn't. Studios do not want to mix on speakers that bear no resemblance to the technology the end user will have at home. It's not the place for weird kit. You want reliable, consistent, conventional technology.
I am sure over the years many people have told Bruce Springsteen that all you need is DSP and a kazoo to surpass the sound of his 1950s mongrel Telecaster, but he still keeps playing his Tele.