Will-I-Am has been wheeled on first as a guest on Top Gear, which is a clear indication of some promotional thing in the offing somewhere - book, film, whatever. These people don't just come on without something to promote.
This weekend we see Will-I-Am (American) wheeled on to sing next to Elton John, which he sort of didn't because he can't sing unless it goes through an Autotune, so he just stood there like John Redwood doing the Welsh National Anthem, dressed in some Horse Guards jacket and looking uncomfortable. Why was he there then, and what on earth has he got to do with anything, especially Royalty? Then he stands in line for that 'performance' and gets introduced to The Queen. He didn't even bloody do anything!
Then we next see him on the news carrying the Olympic torch through the streets of Somerset, like he has anything to do with Britain, the Olympics or bloody Somerset?
What is this all about and is he about to be given a nominal Government position by Call-Me-Dave?
Why? What is going on?